Bill Penney

AL10 verified quotes*These quotes come from real negotiations by CarEdge members. Each quote shows actual pricing a customer received from this dealer.Data: Oct 6, 2025 - Jan 12, 2026Claim this page

Verified

Transparent Dealer

Score: 91.2/100

Doc FeeA documentation fee (doc fee) covers the dealer's cost for processing paperwork. It's legally required to be the same for all customers at a given dealership. In most states, this fee is negotiable.

—

Avg Add-onsDealer add-ons are optional products like paint protection, window tinting, or anti-theft devices. These are often marked up significantly and can usually be declined or negotiated.

$109

Dealer MarkupThe percentage the dealer adds above the listing price in fees (doc fee, add-ons, and other charges). Taxes and government fees are excluded. Lower is better.

+0.0%

Avg NegotiatedThe difference between the first quote and final quote for the same vehicle. Shows how much was saved through negotiation.

$2,070

Bill Penney Data-Driven Review

Based on 10 verified OTD quotes collected between Oct 2025 and Jan 2026, Bill Penney earns a Grade A transparency score of 91.2/100. When present, add-ons average $109, which is relatively low. Buyers who negotiated saved an average of $2,070.

Transparency Score BreakdownOur transparency score (0-100) measures how upfront dealers are about pricing. Higher scores mean lower doc fees, fewer add-ons, and prices closer to what's advertised.

Fee Transparency (30%)Measures doc fee fairness. Dealers charging at or below $499 score highest. Fees above $1,500 score lowest. Doc fees are the same for every customer at a dealership.100

Add-on Behavior (30%)Measures how often the dealer adds extra products to deals. Dealers who rarely push add-ons or keep them minimal score highest.94

Dealer Markup (30%)Measures dealer-controlled fees above the listed price, excluding taxes and title fees. Dealers with minimal markup score highest.100

Data Quality (10%)Measures how complete the pricing data is in our records. More complete data = more reliable scores.30

✓Average dealer add-ons of $109 when present
✓Dealer markup averages 0.0% above listing (excellent — minimal fees beyond the vehicle price)

Recent QuotesThese quotes come from real negotiations by CarEdge members. Each quote shows actual pricing a customer received from this dealer.

Vehicle	Final PriceOut-the-door (OTD) price is the total amount you'll pay, including the vehicle price, taxes, fees, and any add-ons. This is the number that matters when comparing deals.	SavingsThe difference between the first quote and final quote for the same vehicle. Shows how much was saved through negotiation.	Doc FeeA documentation fee (doc fee) covers the dealer's cost for processing paperwork. It's legally required to be the same for all customers at a given dealership. In most states, this fee is negotiable.	Add-onsDealer add-ons are optional products like paint protection, window tinting, or anti-theft devices. These are often marked up significantly and can usually be declined or negotiated.	OTD
2026 Toyota Grand Highlander 4D WAGON HYBRID XLE FWD	$54,300	—	—	None	—
2026 Toyota Camry 4D SEDAN HYBRID XLE	$40,603	—	—	None	—
2025 Toyota RAV4	$40,447	—	—	None	—
2025 Toyota RAV4	$33,566	$2,070	$998	None	—
2021 Toyota 4RUNNER TRD PRO 4WD	$53,431	—	$998	None	—

2026 Toyota Grand Highlander

4D WAGON HYBRID XLE FWD

$54,300

Doc Fee—

Add-onsNone

Savings—

2026 Toyota Camry

4D SEDAN HYBRID XLE

$40,603

Doc Fee—

Add-onsNone

Savings—

2025 Toyota RAV4

$40,447

Doc Fee—

Add-onsNone

Savings—

2025 Toyota RAV4

$33,566

Doc Fee$998

Add-onsNone

Savings$2,070

2021 Toyota 4RUNNER

TRD PRO 4WD

$53,431

Doc Fee$998

Add-onsNone

Savings—

Most Common Add-onsThe most frequently seen dealer add-ons at this dealer, based on itemized OTD quotes. Shows how often each add-on appears and the average price when present.

all weather mats, nitrogen, door edge guardsavg $1,090

1 quote

Frequently Asked Questions

Does Bill Penney add mandatory add-ons?

Bill Penney adds an average of $109 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Bill Penney a good dealer?

Bill Penney has a transparency score of 91.2/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 10 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

At a Glance

Minimal dealer markup above listing price

Get an even better deal

Even with a transparent dealer, CarEdge Pro's AI agent can save you more. Average savings: $2,200.

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Avg savings: $2,200

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Tips for Bill Penney

📝Minor add-ons (~$109) may appear. Ask what's included and if they can be removed.
⭐A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
✅Dealer markup is only +0% above listing (excluding taxes). This dealer keeps their fees minimal.

Data Summary

Total Quotes: 10
Recent (12mo): 10
Complete Data: 3

What to Expect

When shopping at Bill Penney:

Add-ons may total around $109
OTD price is typically 0-1% above listing

How are scores calculated?Learn about our methodology →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.