CarEdge

Cole

Marshall, MI·2 verified quotes*

Feb 9, 2026Feb 12, 2026· Score updated Apr 11, 2026

Limited data. This score is based on 2 quotes and may change as more data becomes available.

A
CarEdgeVerified
Transparent Dealer
Score: 100/100
Add-on Rate
0%of quotes

No add-ons detected

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Transparency Score Breakdown

Fee Transparency (30%)
100
Add-on Behavior (30%)
100
Price Accuracy (30%)
100
Data Quality (10%)
100
  • Doc fee ($280) is at or below MI average ($286)
  • No mandatory dealer add-ons detected
  • Price accuracy is excellent — quotes closely match advertised prices

Doc Fee Comparison

This dealer$280
MI avg$286
National avg$400

Recent Quotes

Verified out-the-door prices from real transactions

2 verified quotes

2026 Jeep Wrangler

ConvertibleNew
$35,483
$280doc feeNo add-ons
View Quote →

2025 Ram 3500

$70,312
$280doc feeNo add-ons
View Quote →

Nearby Rated Dealers

These dealers near Marshall have transparency scores based on verified pricing data.

Frequently Asked Questions

What is Cole's doc fee?

Cole charges a typical documentation fee of $280. The MI average is $499. This is based on 2 verified OTD quotes in our database.

Does Cole add mandatory add-ons?

Based on our data, Cole does not typically add mandatory dealer add-ons to their quotes. This is a positive sign for buyers.

Is Cole a good dealer?

Cole has a transparency score of 100/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 2 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

At a Glance

Doc fee ($280) is at or below average
No mandatory add-ons detected
Minimal dealer markup above listing price
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Tips for Cole

  • A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
  • Doc fee ($280) is at or below national average. One less thing to negotiate.
  • This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
  • Dealer markup is about 15% below listing (excluding taxes). This dealer keeps fees very low.
How are scores calculated? →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.