Rick Case Kia

Name: Rick Case KIA
Address: 3285 Commerce Avenue Northwest, Duluth, GA, 30096, US
Telephone: 678-321-1591
Price range: Doc Fee: $899
Rating: 4.6

Duluth, GA19 verified quotes*These quotes come from real negotiations by CarEdge members. Each quote shows actual pricing a customer received from this dealer.

Data: Aug 24, 2025 - Feb 12, 2026

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Transparent Dealer

Score: 91.7/100

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Doc FeeA documentation fee (doc fee) covers the dealer's cost for processing paperwork. It's legally required to be the same for all customers at a given dealership. In most states, this fee is negotiable.

$899

Avg Add-onsDealer add-ons are optional products like paint protection, window tinting, or anti-theft devices. These are often marked up significantly and can usually be declined or negotiated.

$130

Dealer MarkupThe percentage the dealer adds above the listing price in fees (doc fee, add-ons, and other charges). Taxes and government fees are excluded. Lower is better.

+-0.7%

Avg NegotiatedThe difference between the first quote and final quote for the same vehicle. Shows how much was saved through negotiation.

$1,333

Rick Case Kia Data-Driven Review

Based on 19 verified OTD quotes collected between Aug 2025 and Feb 2026, Rick Case Kia earns a Grade A transparency score of 91.7/100. Their typical doc fee of $899 is close to the GA average ($703). When present, add-ons average $130, which is relatively low. Buyers who negotiated saved an average of $1,333.

Transparency Score BreakdownOur transparency score (0-100) measures how upfront dealers are about pricing. Higher scores mean lower doc fees, fewer add-ons, and prices closer to what's advertised.

Fee Transparency (30%)Measures doc fee fairness. Dealers charging at or below $499 score highest. Fees above $1,500 score lowest. Doc fees are the same for every customer at a dealership.80

Add-on Behavior (30%)Measures how often the dealer adds extra products to deals. Dealers who rarely push add-ons or keep them minimal score highest.94

Dealer Markup (30%)Measures dealer-controlled fees above the listed price, excluding taxes and title fees. Dealers with minimal markup score highest.100

Data Quality (10%)Measures how complete the pricing data is in our records. More complete data = more reliable scores.95

✓Doc fee ($899) is $300 above GA average ($599)
✓Average dealer add-ons of $130 when present
✓Dealer markup averages -0.7% above listing (excellent — minimal fees beyond the vehicle price)

Doc Fee Comparison

This dealer$899

GA avg$599

National avg$398

Recent QuotesThese quotes come from real negotiations by CarEdge members. Each quote shows actual pricing a customer received from this dealer.

Vehicle	Final PriceOut-the-door (OTD) price is the total amount you'll pay, including the vehicle price, taxes, fees, and any add-ons. This is the number that matters when comparing deals.	SavingsThe difference between the first quote and final quote for the same vehicle. Shows how much was saved through negotiation.	Doc FeeA documentation fee (doc fee) covers the dealer's cost for processing paperwork. It's legally required to be the same for all customers at a given dealership. In most states, this fee is negotiable.	Add-onsDealer add-ons are optional products like paint protection, window tinting, or anti-theft devices. These are often marked up significantly and can usually be declined or negotiated.	OTD
2026 Kia K5	$33,835	—	$899	$1,690	View
2026 Kia Sportage	$30,500	—	$899	None	View
2026 Kia Sportage	$31,000	—	$899	None	View
2026 Kia Sportage	$32,142	—	$899	None	View
2025 Kia Telluride	$56,138	$2,140	$899	None	View
2025 Kia Telluride Sport Utility	$48,760	—	$899	$771	View
2022 Kia K5	$22,858	$530	$899	None	View
2024 Kia Telluride	$44,375	—	$899	None	View
2022 Mazda CX-5	$23,623	—	$899	None	View
2026 Kia Sorento	$49,109	$1,328	$899	None	View

2026 Kia K5

$33,835

Doc Fee$899

Add-ons$1,690

Savings—

View Original OTD Quote

2026 Kia Sportage

$30,500

Doc Fee$899

Add-onsNone

Savings—

View Original OTD Quote

2026 Kia Sportage

$31,000

Doc Fee$899

Add-onsNone

Savings—

View Original OTD Quote

2026 Kia Sportage

$32,142

Doc Fee$899

Add-onsNone

Savings—

View Original OTD Quote

2025 Kia Telluride

$56,138

Doc Fee$899

Add-onsNone

Savings$2,140

View Original OTD Quote

2025 Kia Telluride

Sport Utility

$48,760

Doc Fee$899

Add-ons$771

Savings—

View Original OTD Quote

2022 Kia K5

$22,858

Doc Fee$899

Add-onsNone

Savings$530

View Original OTD Quote

2024 Kia Telluride

$44,375

Doc Fee$899

Add-onsNone

Savings—

View Original OTD Quote

2022 Mazda CX-5

$23,623

Doc Fee$899

Add-onsNone

Savings—

View Original OTD Quote

2026 Kia Sorento

$49,109

Doc Fee$899

Add-onsNone

Savings$1,328

View Original OTD Quote

Most Common Add-onsThe most frequently seen dealer add-ons at this dealer, based on itemized OTD quotes. Shows how often each add-on appears and the average price when present.

total protection packageavg $1,231

2 quotes

Frequently Asked Questions

What is Rick Case Kia's doc fee?

Rick Case Kia charges a typical documentation fee of $899. The GA average is $703. This is based on 19 verified OTD quotes in our database.

Does Rick Case Kia add mandatory add-ons?

Rick Case Kia adds an average of $130 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Rick Case Kia a good dealer?

Rick Case Kia has a transparency score of 91.7/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 19 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

At a Glance

Minimal dealer markup above listing price

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Tips for Rick Case Kia

💰Doc fee is $501 above national average. Ask if they'll match competitors or reduce it.
📝Minor add-ons (~$130) may appear. Ask what's included and if they can be removed.
⭐A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
✅Dealer markup is only +-1% above listing (excluding taxes). This dealer keeps their fees minimal.

Data Summary

Total Quotes: 19
Recent (12mo): 19
Complete Data: 18

What to Expect

When shopping at Rick Case Kia:

Expect a doc fee around $899
Add-ons may total around $130
OTD price is typically -1-0% above listing

How are scores calculated?Learn about our methodology →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.