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Serra Toyota (steve Serra Auto Group)

1 verified quotes*

Jan 21, 2026Jan 21, 2026· Score updated Apr 11, 2026

Limited data. This score is based on 1 quote and may change as more data becomes available.

D
64.1/100
Add-on Rate
100%of quotes

Avg $995 when present

Learn how dealer fees work

Transparency Score Breakdown

Fee Transparency (30%)
50
Add-on Behavior (30%)
30
Price Accuracy (30%)
100
Data Quality (10%)
100
  • Doc fee ($995) is $595 above national average ($400)
  • Average dealer add-ons of $995 when present
  • Price accuracy is excellent — quotes closely match advertised prices

Doc Fee Comparison

This dealer$995
National avg$400

Recent Quotes

Verified out-the-door prices from real transactions

1 verified quote

2020 Toyota Tundra 4WD

4D CREWMAX 5.7 1794 4WDUsed
$44,719
$995doc fee$995add-ons
View Quote →

Most Common Add-ons

1
toyota certifiedavg $995
1 quote

Frequently Asked Questions

What is Serra Toyota (steve Serra Auto Group)'s doc fee?

Serra Toyota (steve Serra Auto Group) charges a typical documentation fee of $995. The state average is $499. This is based on 1 verified OTD quotes in our database.

Does Serra Toyota (steve Serra Auto Group) add mandatory add-ons?

Serra Toyota (steve Serra Auto Group) adds an average of $995 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Serra Toyota (steve Serra Auto Group) a good dealer?

Serra Toyota (steve Serra Auto Group) has a transparency score of 64.1/100, earning a Grade D. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 1 verified OTD quotes. This is below average. Consider getting quotes from other dealers in the area for comparison.

At a Glance

Minimal dealer markup above listing price
Doc fee ($995) is well above average ($499)
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Tips for Serra Toyota (steve Serra Auto Group)

  • Doc fee is $595 above national average. Ask if they'll match competitors or reduce it.
  • Expect ~$995 in add-ons. Items like "dealer accessories," paint protection, and theft deterrent are typically negotiable.
  • Dealer markup is about 2% below listing (excluding taxes). This dealer keeps fees very low.
  • Limited data (1 quotes). Score may change as we collect more information.
How are scores calculated? →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.