Dealer Group
Serra Automotive Inc.
66 locations across Colorado, Illinois, Indiana, Michigan, New Jersey, Ohio, Tennessee, Wisconsin
Serra Automotive Inc. operates 66 franchised locations across 8 states. This page rolls up 147 verified out-the-door quotes from 37 of its locations, rated on fee transparency, add-on behavior, and listing-to-final-price accuracy.
147 verified quotes · Data since 2025
Score Breakdown
Grade Distribution
Across 37 rated locations
73% of locations earned a B or better.
Key Insights
Transparency Score
Scores 87/100, 0.7 points above the national average of 86.3/100.
Add-on Frequency
26% of transactions include an add-on, 8% more often than the national average of 18%.
Listing-to-OTD Gap
Prices run 2.5% above listing on average, better than the national average of 99.6%.
Top performers in this group
Locations with D or below: 6 — Mike Maroone Chevrolet North, Mike Maroone Cadillac, Serra Auto Campus, +3 more
All locations
| Dealer | Location | Grade | Score | Quotes | Brand | Doc Fee | Add-on Rate |
|---|---|---|---|---|---|---|---|
| Serra Subaru Champaign | Savoy, IL | A | 100 | 2 | Subaru | $378 | 0% |
| Serra Hyundai Traverse City | Traverse City, MI | A | 100 | 2 | Hyundai | $280 | 0% |
| Kia of Grand Blanc | Grand Blanc, MI | A | 100 | 3 | Kia | $280 | 0% |
| Honda of Grand Blanc | Grand Blanc, MI | A | 100 | 3 | Honda | $280 | 0% |
| Subaru of Grand Blanc | Grand Blanc, MI | A | 100 | 4 | Subaru | $280 | 0% |
| Serra Toyota of Saginaw | Saginaw, MI | A | 100 | 1 | Toyota | $280 | 0% |
| Serra Chrysler Dodge Jeep Ram Traverse City | Traverse City, MI | A | 100 | 1 | Chrysler | $280 | 0% |
| Serra Chevrolet Southfield | Southfield, MI | A | 100 | 1 | Chev | $280 | 0% |
| Serra Mazda | Akron, OH | A | 100 | 4 | Mazda | $398 | 0% |
| Serra Chevrolet Akron | Akron, OH | A | 100 | 2 | Chev | $398 | 0% |
Group locations
66 locations across Colorado, Illinois, Indiana, Michigan, New Jersey, Ohio, Tennessee, Wisconsin