Dealer Group
Walt Massey Automotive Group
13 locations across Alabama, Arkansas, Florida, Louisiana, Mississippi
Walt Massey Automotive Group operates 13 franchised locations across 5 states. This page rolls up 6 verified out-the-door quotes from 3 of its locations, rated on fee transparency, add-on behavior, and listing-to-final-price accuracy.
6 verified quotes · Data since 2025
Score Breakdown
Grade Distribution
Across 3 rated locations
67% of locations earned a B or better.
Key Insights
Transparency Score
Scores 79.5/100, 10.6 points below the national average of 90.1/100.
Add-on Frequency
33% of transactions include an add-on, 11% more often than the national average of 22%.
Listing-to-OTD Gap
Prices run -7.1% above listing on average, better than the national average of 370.0%.
Top performers in this group
Locations with D or below: 1 — Marianna Nissan
All locations
| Dealer | Location | Grade | Score | Quotes | Brand | Doc Fee | Add-on Rate |
|---|---|---|---|---|---|---|---|
| Walt Massey Chrysler Dodge Jeep Ram | Lucedale, MS | A | 99 | 4 | Chrysler | $425 | 0% |
| Walt Massey Ford | Columbia, MS | A | 99 | 1 | Ford | $425 | 0% |
| Marianna Nissan | Marianna, FL | F | 40.6 | 1 | Nissan | $0 | 100% |
| Marianna Chevrolet | Marianna, FL | Not yetrated | — | — | — | — | — |
| Walt Massey Automotive Group | Lucedale, MS | Not yetrated | — | — | — | — | — |
| Walt Massey CDJR | Columbia, MS | Not yetrated | — | — | — | — | — |
| Walt Massey Chevrolet | Columbia, MS | Not yetrated | — | — | — | — | — |
| Walt Massey Chevrolet | Hattiesburg, MS | Not yetrated | — | — | — | — | — |
| Walt Massey Chevrolet Chatom | Chatom, AL | Not yetrated | — | — | — | — | — |
| Walt Massey Chevrolet Franklinton | Franklinton, LA | Not yetrated | — | — | — | — | — |
Group locations
13 locations across Alabama, Arkansas, Florida, Louisiana, Mississippi