B
80–89 · Above average

Transparency Verdict

Airport Kia of Naples earns a B.

Early read: mostly fair.

Based on a small number of verified deals so far, fees and pricing look fair. Read the out-the-door carefully and we'll update as we gather more.

Limited confidence — based on 2 verified out-the-door quotes · Naples, FL
Collected Jul 22, 2026 – Sep 9, 2026 · Updated Oct 7, 2026

Early read. The grade may shift as we log more deals here.

Location

Naples, FL

8 rated dealers within 30 miles · Open full map →

The full story

Why Airport Kia of Naples earned this grade

Between July 2026 and September 2026, CarEdge negotiated or logged 2 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

✓ What they do well

1 thing

Doc fee is genuinely reasonable

$110 is $863 below the FL average of $973. That's money you keep — most dealers in their market charge more.

! Where to push back

1 thing

Listing price and real price disagree

Quoted prices run 7.4% above the advertised listing — roughly $2,590 extra on a $35k vehicle. That's a pattern, not a rounding error.

TipThis dealer's listing price is a marketing number, not a real one. Don't anchor to it — anchor to an out-the-door target.

2 verified OTD quotes from Airport Kia of Naples

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

2 verified quotes

2024 Kia Forte

LXSUsed
$18,472
$110doc feeNo add-ons
View Quote →

2023 Kia Forte

LXSUsed
$17,841
$110doc fee$549mandatory
View Quote →

Most Common Add-ons

Quoted Add-ons
certified pre-owned (cpo) warrantyavg $549
1 quote

At a Glance

Doc fee ($110) is at or below average

Tips for Airport Kia of Naples

  • 1 of 2 quotes included $549 in add-ons (Certified Pre-Owned Warranty), not marked optional.
  • Doc fee ($110) is at or below FL average. One less thing to negotiate.
  • Dealer markup is only +7% above listing (excluding taxes). This dealer keeps their fees minimal.
  • Limited data (2 quotes). Score may change as we collect more information.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Airport Kia of Naples charge?

Based on 2 verified out-the-door quotes collected by CarEdge, Airport Kia of Naples charges a $110 documentation fee and averages $275 in dealer add-ons when present. Airport Kia of Naples earns Transparency Grade B, based on limited data (2 verified quotes).

What is Airport Kia of Naples's doc fee?

Airport Kia of Naples charges a typical documentation fee of $110. The FL average is $973. This is based on 2 verified OTD quotes in our database.

Does Airport Kia of Naples add mandatory add-ons?

Airport Kia of Naples adds an average of $275 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Airport Kia of Naples a good dealer?

Airport Kia of Naples earns a Grade B, based on limited data (2 verified quotes). The grade reflects their doc fees, add-on behavior, and dealer markup, and an exact score appears once Airport Kia of Naples has 3 verified quotes. This is a well-above-average score, indicating transparent pricing practices.

Explore Kia and Florida dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Airport Kia of Naples in Naples, FL, that has meant 2 verified OTD quotes logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to B.

Fee Transparency (30%)
100
Add-on Behavior (30%)
70
Price Accuracy (30%)
63
Data Quality (10%)
100

Doc Fee Comparison

This dealer$110
FL avg$973
National avg$404

Pulled 2 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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