CarEdge

Smart Ford

South Boston, VA·9 verified quotes*

Nov 11, 2025Apr 1, 2026· Score updated Apr 11, 2026

D
67.1/100
Add-on Rate
89%of quotes

Avg $1,039 when present

Learn how dealer fees work

Price vs. Days on Lot

Vehicles in the upper-right are expensive and slow to sell — best negotiation opportunities.

2 negotiable
0d122d244d366d488d$9k$33k$58k$82k$106kDays on Lot
New
Used
Negotiable

Days on Market

How long vehicles have been listed. Older stock means more room to negotiate.

Fresh stock
Normal
Aging
Negotiate

Transparency Score Breakdown

Fee Transparency (30%)
95
Add-on Behavior (30%)
37
Price Accuracy (30%)
66
Data Quality (10%)
78
  • Doc fee ($798) is at or below VA average ($890)
  • Average dealer add-ons of $1,039 when present
  • Fees average 7.1% above listing (~$2,485 on a $35k vehicle) — high

Doc Fee Comparison

This dealer$798
VA avg$890
National avg$400

Recent Quotes

Verified out-the-door prices from real transactions

4 vehicle transactions9 individual quotes

2025 Ford Bronco

Big Bend 4 Door 4x42 quotes
$47,878
$798doc fee$1,785add-ons
View 2 Quotes →

2025 Ford F-150

Platinum 4WD SuperCrew BoxNew
$78,901
$798doc fee$2,000add-ons
View Quote →

2025 Hyundai Palisade

Used3 quotes
$33,815
$798doc feeNo add-onsSaved $2,351
View 3 Quotes →

2019 Audi E-tron 4d SUV AWD

PrestigeUsed3 quotes
$24,623
$798doc fee$485add-ons
View 3 Quotes →

Most Common Add-ons

1
paint protectionavg $765
5 quotes
2
accessoriesavg $1,000
4 quotes
3
protection planavg $485
1 quote

Frequently Asked Questions

What is Smart Ford's doc fee?

Smart Ford charges a typical documentation fee of $798. The VA average is $746. This is based on 9 verified OTD quotes in our database.

Does Smart Ford add mandatory add-ons?

Smart Ford adds an average of $923 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Smart Ford a good dealer?

Smart Ford has a transparency score of 67.1/100, earning a Grade D. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 9 verified OTD quotes. This is below average. Consider getting quotes from other dealers in the area for comparison.

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Tips for Smart Ford

  • Doc fee is $398 above national average. Ask if they'll match competitors or reduce it.
  • Expect ~$923 in add-ons. Items like "dealer accessories," paint protection, and theft deterrent are typically negotiable.
  • Dealer markup is only +7% above listing (excluding taxes). This dealer keeps their fees minimal.
How are scores calculated? →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.